on January 7, 2025, on the day of Laba Festival, which is full of traditional cultural atmosphere, the Chinese Yuanmingyuan Society and the Chinese couplet Society held a strategic cooperation signing ceremony in Beijing Millennium Ancient propaganda, marking that the two major cultural organizations will work together to open a new chapter in jointly carrying forward the excellent Chinese traditional culture and exploring the road of cultural development. The signing ceremony was presided over by Li Peijun, President of the Chinese couplet society, Liu Junyan, chairman of the board of supervisors of the Chinese Yuanmingyuan society, Zhou Zaolin, executive vice president and Secretary General, Xiao Liangping, executive vice president of the Chinese couplet society, and Lin Xiangyang, Secretary General, attended the ceremony.

this cooperation will give full play to their respective advantages and deeply explore the cultural connotation of Old Summer Palace through resource sharing, joint activities, academic exchanges and other forms, so as to make historical stories and cultural spirit glow with new brilliance in the new era. According to the cooperation agreement, in the future, the two sides will jointly organize research and academic exchanges focusing on the study of couplet calligraphy in the Qing Dynasty, carry out exhibitions and cultural and creative product development on related themes of couplets in the Qing Dynasty, jointly prepare for the "first World Intangible Cultural Heritage Expo", and jointly carry out matters related to the creative transformation and innovative development of intangible cultural heritage represented by couplet customs, it provides theoretical support and practical path for the innovation and development of traditional culture.

the achievement of this strategic cooperation is not only a strong alliance of the two major cultural institutions, but also a deep excavation and innovative inheritance of Chinese excellent traditional culture. It is believed that with the joint efforts of both sides, the cultural charm of Old Summer Palace will blend with the far-reaching charm of couplet art, bring more colorful cultural experience to the public, make traditional culture bloom more dazzling brilliance in the new era, and inject strong cultural power into the great rejuvenation of the Chinese nation.

, the guests exchanged warmly and discussed the landing of specific projects in depth.

couplet is a pearl in Chinese traditional culture, which has profound cultural connotation and unique artistic charm. It is an important part of Chinese traditional culture. Its literature and art, historical wisdom, philosophy and folk customs carry the cultural memory and spiritual pursuit of the Chinese nation, and provide people with rich spiritual nourishment. The Chinese Couplets Society has long been committed to promoting the couplets culture, improving the level of people's appreciation and writing couplets, which is highly consistent with the purpose of the Chinese Yuanmingyuan Society to vigorously promote the development of Chinese traditional culture. As a master of Chinese garden art, Old Summer Palace has a profound historical and cultural heritage. It has a common mission and responsibility with the couplet society in the protection and development of traditional culture. Also attending the signing ceremony were Guo Xiaoguang, director of the academic department of Yuanmingyuan and president of the classical garden archaeology branch of China, Lu Xiaodong, director of the project development department and secretary general of the culture and art branch, and Song Xiaotang, project director of the project development department.

Institute Secretariat

8 January 2025